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Casio G-Shock Watches - G-Shock Atomic Solar watch

Casios corporate philosophy is to design products that have innovative functions which will be useful and improve your daily lifestyle. In 1983, Casio released a new watch that overturned the thinking of the watch and clock industry. Amidst trends towards thinner lighter watches, the new rugged design of the G-SHOCK was based on the unique concept of a watch that could be dropped from the top of a building and still not break. When first introduced, the G-SHOCK was only popular in certain markets, such as the US, due to its unique appearance. However ten years later, after consumers took a fresh look at its functions and design, it became an instant hit worldwide. G-SHOCK established the new category of the shock resistant watch, and has become Casios signature watch. The G-SHOCK shock-resistant wristwatch first released in 1983 had now gained popularity overseas. Other watch companies came out with their own digital watches in the solid and tough-looking style, redefining a product that until then had been driven only by functionality. With the trend towards a tough shock-resistant look, women began to wear these large watches. WristZone.com carries a huge selection of Casio G-Shock watches and offers a 1 year manufacturers warranty.

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